The American Cancer Society is partnering with GameChanger Charity to produce a new fund-raising initiative through gaming and eSports, called Gamers Beat Cancer.
“For over a decade, GameChanger has embraced technology while focusing on hands-on help for kids, caregivers, and families who have encountered the profound implications of cancer. We’re honored to partner with American Cancer Society on Gamers Beat Cancer to ease pain, offer educational opportunities, and keep medical research moving forward,” said Taylor Carol, co-founder of GameChanger and cancer survivor. “I feel together we can create something greater than the sum of its parts to bring hope to those that might feel only despair.”
The initiative will include gaming events, corporate partners, and streamers and influencers. Money raised through Gamers Beat Cancer will go towards funding childhood cancer programs at the American Cancer Society and GamerChanger Charity.
GameChanger manages programs and scholarships aimed to improve the life of kids and teens in cancer treatment, including visiting over 200 hospitals and providing more than $30 million in gifts and scholarships. The American Cancer Society combats childhood cancer by funding cancer research programs.
Cancer is the leading disease-related cause of death in children. About 1 in 389 children will be diagnosed with some form of cancer by age 15 in the U.S.