EA announced during their media briefing that they’ll be launching special in-game events for players and giving $1 million to a select set of charities as part of a new itiative. Called Play to Give, the program is designed to “celebrate players” while giving back to the community.

The event starts today and features new in-game challenges for Battlefield 4, Battlefield Hardline, Star Wars Battlefront, Star Wars Galaxy of Heroes, FIFA 16, and Madden NFL 16. Many of the events offer players in-game rewards for participating.

The charities that will receive a portion of the $1 million are Code.org, Code 2040, HeforShe, National Center for Women & Information Technology, and SpecialEffect.

“These organizations give back to our player communities, support a more inclusive environment in videogames and help support and foster future game-makers. We’re excited to support them,” reads a story on the EA Play website.

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Nicole has been playing games her entire life. Now that she's a mom, she's passionate about promoting games as a healthy pastime to other parents around the globe. She has been an editor at IGN, where she launched and hosted the Girlfight podcast. In her spare time (which is not very much, honestly) she enjoys gaming, reading, and writing fiction. Most of the time she’s a mom to a crazy, intelligent, and exhausting little girl.